In the world of self-employment, aspiring photographers often find themselves caught in a web of challenges that can ultimately lead to the downfall of their entrepreneurial dreams. Among the reasons, two critical mistakes stand out as the primary culprits: working for free and neglecting the crucial task of sales and client acquisition.
– Nick Rosendale,Founder | Events Through a Lens
In the world of self-employment, aspiring photographers often find themselves caught in a web of challenges that can ultimately lead to the downfall of their entrepreneurial dreams. Among the reasons, two critical mistakes stand out as the primary culprits: working for free and neglecting the crucial task of sales and client acquisition.
– Nick Rosendale,Founder | Events Through a Lens
1.
The Perils of 'Free Exposure'
In the quest for recognition and exposure…
Many self-employed photographers fall prey to the allure of working for free. While exposure can be invaluable, it doesn’t pay the bills or sustain a business in the long run. By consistently offering services without fair compensation, photographers devalue their craft and set a precedent that undermines the entire industry.
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